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120+ Email Writing Jobs in Nigeria [+Sample Application]

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In Nigeria’s dynamic job market, email writing has emerged as a pivotal skill across various industries. From crafting compelling marketing campaigns to drafting professional correspondence, the demand for proficient email writers is on the rise.

Whether you’re a seasoned professional or a newcomer eager to explore this field, understanding the landscape of email writing jobs is crucial.

Understanding Email Writing Jobs

Email writing jobs encompass a broad spectrum of roles, each requiring a unique set of skills and expertise.

These positions are integral to businesses aiming to communicate effectively with clients, customers, and stakeholders. The primary objective is to convey messages clearly, persuasively, and professionally.

Key Roles in Email Writing:

  • Email Marketing Specialist: Focuses on creating and managing email campaigns to promote products or services.
  • Copywriter: Crafts engaging content for emails, advertisements, and websites.
  • Customer Support Representative: Handles customer inquiries and issues via email.
  • Administrative Assistant: Manages correspondence and schedules through email communication.
  • Freelance Email Writer: Offers email writing services on a contract basis to various clients.

Platforms to Find Email Writing Jobs in Nigeria

Several platforms cater to job seekers interested in email writing positions. These platforms offer a range of opportunities, from full-time roles to freelance gigs.

  1. Indeed Nigeria: A leading job portal featuring numerous email writing job listings across Nigeria.
  2. Upwork: A global freelancing platform where Nigerian email writers can find international clients.
  3. Jobberman: One of Nigeria’s largest job search websites, offering various email-related positions.
  4. LinkedIn: A professional networking site where companies post job openings, including email writing roles.
  5. Glassdoor: Provides job listings along with company reviews, helping job seekers make informed decisions.

Sample Application Letter for an Email Writing Job

Crafting a compelling application letter is essential to stand out in the competitive job market. Below is a sample application letter tailored for an email writing position:

EMAIL WRITING APPLICATION SAMPLEDownload

Top Tips to Excel as an Email Writer in Nigeria

To succeed as an email writer in Nigeria—whether freelance or in-house—you need more than just writing skills.

You must also understand marketing, client management, tech tools, and how to overcome local challenges. Here are powerful tips to help you stand out and grow faster in this field:

1. Master the Basics of Copywriting

Email writing is not the same as essay writing. You must learn how to grab attention, write compelling subject lines, and drive action with clear CTAs (Call to Action). Books like “Cashvertising” or courses on copywriting can sharpen your skills fast.

2. Understand Your Audience

A great email speaks directly to the reader’s pain points and needs. Research your audience—what are their interests, struggles, and goals? Tailoring your tone and message improves engagement and reduces unsubscribe rates.

3. Keep Your Emails Short and Focused

People rarely read long emails, especially in Nigeria where mobile data is expensive. Use short sentences, bullet points, and spacing to make your email easy to scan. Stick to one main message per email to avoid confusing your reader.

4. Invest in the Right Tools

Use tools like Grammarly Premium for error-free writing, and Mailchimp, Brevo, or ConvertKit to send and track campaigns. Even free plans offer enough features for starters. Also, consider a power backup or mobile hotspot for stable work conditions.

5. Build a Strong Portfolio

Don’t wait for big jobs—create sample newsletters, promos, and email sequences for fake brands or yourself. Upload them on Google Drive or your personal website. A solid portfolio helps clients trust your skills and increases your chances of getting hired.

6. Learn Email Marketing Metrics

Understand key terms like open rate, click-through rate (CTR), and conversion rate. These metrics help you know what’s working and what needs improvement. Clients love writers who don’t just write, but also understand results.

7. Stay Updated With Trends

Email marketing is always evolving. Subscribe to top marketing blogs like HubSpot, Neil Patel, or Email on Acid. Trends like automation, personalization, and interactive emails are changing the game.

8. Always Use a Brief

Before writing any email, ask your client for a clear brief. Know the goal of the email, the target audience, tone of voice, and what action the reader should take. This saves time and avoids unnecessary revisions.

9. Communicate Like a Pro

Whether you’re freelancing or in a full-time role, communication is key. Reply to emails on time, give updates, ask questions where needed, and be polite. Professional behaviour often earns repeat jobs more than raw talent.

10. Set Clear Payment Terms

For freelancers, always agree on your price, payment method, and delivery timeline before you start. Use platforms like Paystack, Flutterwave, or Payoneer for receiving payments. Don’t fall for “do it first, we’ll pay later” traps—use contracts if possible.

11. Gather Feedback and Testimonials

Ask happy clients for short reviews or LinkedIn recommendations. These testimonials act as social proof and build your credibility. Future clients are more likely to hire someone with a track record of delivering results.

12. Join Writing Communities

Surround yourself with other writers—join WhatsApp groups, Facebook communities, or LinkedIn circles. You’ll find job leads, learn from others, and stay motivated. Writing can be lonely, but community makes the journey easier.

Editors pick

13. Don’t Undersell Yourself

It’s okay to start small, but don’t stay there forever. As you grow and improve, review your pricing and charge according to your value. Cheap work usually attracts stressful clients—focus on clients who respect your skill.

Email Writing Jobs in Nigeria

Full-Time Email Writing Positions:

  1. Email Marketing Specialist – Revv Consulting, Lagos
  2. Email Marketing Specialist – CreativeMinds, Nationwide
  3. Email Copywriting Specialist – Avalanche Consulting, Nationwide
  4. E-commerce Email Marketing & Automation Specialist – My Sasun, Nationwide
  5. Email Marketing Specialist – Loubby AI, Nationwide
  6. Email Copywriter – Rehoboth Recruiters, Lagos
  7. Digital Copywriter – Markova Creative Limited, Lagos
  8. Content Writer & Creator – BAS Group, Lagos
  9. Content Writer – Jobmag, Lagos
  10. Content Editor – Kuda Technologies Ltd, Lagos
  11. SEO Content Writer / Copywriter / Digital Marketer – Innovasol Enterprise Incorporated, Lagos
  12. Proposal Writer (Tech Solutions & Services) – Secom Limited, Lagos (Remote)
  13. Editorial Writer – Virtual Palyn, Lagos
  14. Copywriter – Wow Effect Communications, Lagos
  15. Content Creator/Writer – Redwire Marketing Consulting, Lagos
  16. Content Creator – Phree Media Technology, Lagos
  17. Content Marketing Specialist – Earnipay, Lagos
  18. Content Writer & SEO Specialist – BingReach Digital, Lagos
  19. Digital Content Writer – Flickstorm, Lagos
  20. Senior Content Writer/Journalist – Business Elites Africa, Ikeja
  21. Content Creator/Writer – Redwire Marketing Consulting, Lagos
  22. Script Copywriter – Elvaridah, Lagos
  23. Content Writer & Creator – BAS Group, Lagos
  24. Content Writer – Jobmag, Lagos
  25. Content Editor – Kuda Technologies Ltd, Lagos
  26. SEO Content Writer / Copywriter / Digital Marketer – Innovasol Enterprise Incorporated, Lagos
  27. Proposal Writer (Tech Solutions & Services) – Secom Limited, Lagos (Remote)
  28. Editorial Writer – Virtual Palyn, Lagos
  29. Copywriter – Wow Effect Communications, Lagos
  30. Content Creator/Writer – Redwire Marketing Consulting, Lagos
  31. Content Creator – Phree Media Technology, Lagos
  32. Content Marketing Specialist – Earnipay, Lagos
  33. Content Writer & SEO Specialist – BingReach Digital, Lagos
  34. Digital Content Writer – Flickstorm, Lagos
  35. Senior Content Writer/Journalist – Business Elites Africa, Ikeja
  36. Content Creator/Writer – Redwire Marketing Consulting, Lagos
  37. Script Copywriter – Elvaridah, Lagos
  38. Content Writer & Creator – BAS Group, Lagos
  39. Content Writer – Jobmag, Lagos
  40. Content Editor – Kuda Technologies Ltd, Lagos
  41. SEO Content Writer / Copywriter / Digital Marketer – Innovasol Enterprise Incorporated, Lagos
  42. Proposal Writer (Tech Solutions & Services) – Secom Limited, Lagos (Remote)
  43. Editorial Writer – Virtual Palyn, Lagos
  44. Copywriter – Wow Effect Communications, Lagos
  45. Content Creator/Writer – Redwire Marketing Consulting, Lagos
  46. Content Creator – Phree Media Technology, Lagos
  47. Content Marketing Specialist – Earnipay, Lagos
  48. Content Writer & SEO Specialist – BingReach Digital, Lagos
  49. Digital Content Writer – Flickstorm, Lagos
  50. Senior Content Writer/Journalist – Business Elites Africa, Ikeja
  51. Content Creator/Writer – Redwire Marketing Consulting, Lagos
  52. Script Copywriter – Elvaridah, Lagos
  53. Content Writer & Creator – BAS Group, Lagos
  54. Content Writer – Jobmag, Lagos
  55. Content Editor – Kuda Technologies Ltd, Lagos
  56. SEO Content Writer / Copywriter / Digital Marketer – Innovasol Enterprise Incorporated, Lagos
  57. Proposal Writer (Tech Solutions & Services) – Secom Limited, Lagos (Remote)
  58. Editorial Writer – Virtual Palyn, Lagos
  59. Copywriter – Wow Effect Communications, Lagos
  60. Content Creator/Writer – Redwire Marketing Consulting, Lagos
  61. Content Creator – Phree Media Technology, Lagos
  62. Content Marketing Specialist – Earnipay, Lagos
  63. Content Writer & SEO Specialist – BingReach Digital, Lagos
  64. Digital Content Writer – Flickstorm, Lagos
  65. Senior Content Writer/Journalist – Business Elites Africa, Ikeja
  66. Content Creator/Writer – Redwire Marketing Consulting, Lagos
  67. Script Copywriter – El
  68. Email Marketing Specialist – Inkwell, Lagos
  69. Email Copywriting Specialist – Avalanche Consulting, Nationwide
  70. Email Marketing Manager – Digital Media Solutions, Lagos
  71. Content Writer – First Excelsia Professional Services, Ogun
  72. Web Content Writer – Amoga Media, Abuja
  73. Freelance Writer – NaijaEyes Digital Media, Abuja
  74. Content Writer – Academial, Port Harcourt
  75. Email Campaign Manager – Tech Innovations Ltd, Lagos
  76. SEO Content Writer – Innovasol Enterprise, Lagos
  77. Proposal Writer – Secom Limited, Lagos (Remote)
  78. Editorial Writer – Virtual Palyn, Lagos
  79. Copywriter – Wow Effect Communications, Lagos
  80. Content Editor – Kuda Technologies Ltd, Lagos
  81. Digital Content Writer – Flickstorm, Lagos
  82. Content Creator – Phree Media Technology, Lagos
  83. Script Copywriter – Elvaridah, Lagos
  84. Content Marketing Specialist – Earnipay, Lagos
  85. Email Copywriter – Creative Minds Agency, Lagos
  86. Email Marketing Coordinator – Business Elites Africa, Ikeja
  87. Content Writer & SEO Specialist – BingReach Digital, Lagos
  88. Email Campaign Specialist – Redwire Marketing Consulting, Lagos
  89. Content Writer – Jobmag, Lagos
  90. Content Editor – Kuda Technologies Ltd, Lagos
  91. SEO Content Writer – Innovasol Enterprise Incorporated, Lagos
  92. Proposal Writer – Secom Limited, Lagos (Remote)
  93. Editorial Writer – Virtual Palyn, Lagos
  94. Copywriter – Wow Effect Communications, Lagos
  95. Content Creator – Phree Media Technology, Lagos
  96. Content Marketing Specialist – Earnipay, Lagos
  97. Content Writer & SEO Specialist – BingReach Digital, Lagos
  98. Digital Content Writer – Flickstorm, Lagos
  99. Senior Content Writer/Journalist – Business Elites Africa, Ikeja
  100. Content Creator/Writer – Redwire Marketing Consulting, Lagos
  101. Script Copywriter – Elvaridah, Lagos
  102. Content Writer & Creator – BAS Group, Lagos
  103. Content Writer – Jobmag, Lagos
  104. Content Editor – Kuda Technologies Ltd, Lagos
  105. SEO Content Writer – Innovasol Enterprise Incorporated, Lagos
  106. Proposal Writer – Secom Limited, Lagos (Remote)
  107. Editorial Writer – Virtual Palyn, Lagos
  108. Copywriter – Wow Effect Communications, Lagos
  109. Content Creator/Writer – Redwire Marketing Consulting, Lagos
  110. Content Creator – Phree Media Technology, Lagos
  111. Content Marketing Specialist – Earnipay, Lagos
  112. Content Writer & SEO Specialist – BingReach Digital, Lagos
  113. Digital Content Writer – Flickstorm, Lagos
  114. Senior Content Writer/Journalist – Business Elites Africa, Ikeja
  115. Content Creator/Writer – Redwire Marketing Consulting, Lagos
  116. Script Copywriter – Elvaridah, Lagos
  117. Content Writer & Creator – BAS Group, Lagos
  118. Content Writer – Jobmag, Lagos
  119. Content Editor – Kuda Technologies Ltd, Lagos
  120. SEO Content Writer – Innovasol Enterprise Incorporated, Lagos
  121. Proposal Writer – Secom Limited, Lagos (Remote)
  122. Editorial Writer – Virtual Palyn, Lagos
  123. Copywriter – Wow Effect Communications, Lagos
  124. Content Creator/Writer – Redwire Marketing Consulting, Lagos
  125. Content Creator – Phree Media Technology, Lagos
  126. Content Marketing Specialist – Earnipay, Lagos
  127. Content Writer & SEO Specialist – BingReach Digital, Lagos
  128. Digital Content Writer – Flickstorm, Lagos
  129. Senior Content Writer/Journalist – Business Elites Africa, Ikeja
  130. Content Creator/Writer – Redwire Marketing Consulting, Lagos
  131. Script Copywriter – Elvaridah, Lagos
  132. Content Writer & Creator – BAS Group, Lagos
  133. Content Writer – Jobmag, Lagos
  134. Content Editor – Kuda Technologies Ltd, Lagos
  135. SEO Content Writer – Innovasol Enterprise Incorporated, Lagos
  136. Proposal Writer – Secom Limited, Lagos (Remote)
  137. Editorial Writer – Virtual Palyn, Lagos
  138. Copywriter – Wow Effect Communications, Lagos
  139. Content Creator/Writer – Redwire Marketing Consulting, Lagos
  140. Content Creator – Phree Media Technology, Lagos
  141. Content Marketing Specialist – Earnipay, Lagos
  142. Content Writer & SEO Specialist – BingReach Digital, Lagos
  143. Digital Content Writer – Flickstorm, Lagos
  144. Senior Content Writer/Journalist – Business Elites Africa, Ikeja
  145. Content Creator/Writer – Redwire Marketing Consulting, Lagos
  146. Script Copywriter – Elvaridah, Lagos
  147. Content Writer & Creator – BAS Group, Lagos
  148. Content Writer – Jobmag, Lagos
  149. Content Editor – Kuda Technologies Ltd, Lagos
  150. SEO Content Writer – Innovasol Enterprise Incorporated, Lagos

Salary Expectation for Email Writing Jobs in Nigeria 2025

The salary for email writing jobs in Nigeria varies depending on the type of employer, your experience level, and whether the role is remote, contract-based, or full-time in-house. Below is a breakdown to help guide your expectations:

Entry-Level Email Writer (0–2 Years Experience)

  • Monthly Salary (Full-Time): ₦80,000 – ₦150,000
  • Freelance Rate: ₦5,000 – ₦15,000 per email or newsletter
  • Typical Employers: Startups, small e-commerce businesses, NGOs

At this level, you’ll likely be doing general copywriting, product emails, or support templates. Basic knowledge of platforms like Mailchimp or Brevo is helpful.

Mid-Level Email Specialist (2–5 Years Experience)

  • Monthly Salary (Full-Time): ₦180,000 – ₦350,000
  • Freelance Rate: ₦20,000 – ₦50,000 per project or campaign
  • Typical Employers: Marketing agencies, fintech companies, digital media firms

You’re expected to understand A/B testing, automation flows, audience segmentation, and performance analytics. Email conversion rates become a key metric here.

Senior Email Strategist or CRM Manager (5+ Years Experience)

  • Monthly Salary (Full-Time): ₦400,000 – ₦800,000+
  • Freelance/Consulting Rate: ₦70,000 – ₦150,000+ per campaign
  • Typical Employers: Multinational firms, international startups, SaaS companies

Here, you’ll lead email strategy, set KPIs, manage tools like HubSpot, ActiveCampaign, or Klaviyo, and guide junior writers.

Remote/International Roles (Freelance or Full-Time)

  • Monthly Income: $500 – $2,500 (₦700,000 – ₦3.5 million+)
  • Common Platforms: Upwork, Fiverr, LinkedIn, Toptal, PeoplePerHour

Remote roles are more lucrative and often pay in USD. Most require proven portfolios, fluent writing, and strong results in conversion or retention-focused emails.

Key Factors That Affect Email Writing Pay in Nigeria:

  • Your writing skill and portfolio strength
  • Understanding of sales funnels, open rates, and click-through optimization
  • Knowledge of email tools and segmentation
  • The employer’s size, budget, and marketing sophistication
  • Whether you charge per email, per campaign, or monthly retainer

Challenges Faced by Email Writing Professionals

Working as an email writer in Nigeria—whether freelance or in-house—comes with its own set of unique challenges.

From technology limitations to client expectations, writers must often go beyond just good grammar and creativity. Here are the most common struggles email writers face in the Nigerian work environment:

1. Low Client Awareness About Email Marketing

Many Nigerian businesses still don’t understand the full value of email marketing. They expect instant results, not knowing that success depends on testing, timing, and audience trust. As a result, email writers are often under pressure to “sell fast” instead of building real connections.

2. Unstable Internet and Power Supply

Freelancers especially struggle with poor network coverage and frequent power outages. It affects their ability to meet deadlines or hold virtual meetings with international clients. Writers must sometimes rely on co-working spaces or invest heavily in inverters and mobile data.

3. Poor Pay from Local Clients

Many local companies are not willing to pay competitive rates for email writing services. They assume it’s just “ordinary writing” and overlook the skill involved in crafting persuasive, converting messages. This often forces talented writers to either undercharge or look outside Nigeria for better opportunities.

4. Lack of Access to Paid Tools

Top-performing email writing depends on tools like Mailchimp, ConvertKit, ActiveCampaign, and Grammarly Premium.

Unfortunately, many of these tools are priced in USD and not affordable for new or growing Nigerian writers. This puts local writers at a disadvantage when competing with international professionals.

5. Client Communication Gaps

Some Nigerian clients don’t give clear briefs or feedback. This can lead to endless revisions, unclear expectations, or even rejection of well-written emails. Email writers often spend more time explaining the basics than doing actual creative work.

6. Payment Delays and Unreliable Clients

Freelancers especially face issues of delayed payments or ghosting by clients after delivering work. It’s not uncommon for clients to disappear after requesting “sample work” without pay. This creates financial instability and makes it hard to grow a sustainable writing career.

7. Difficulty in Measuring Results

Some clients don’t use email metrics like open rates, click rates, or conversions. Without proper analytics, writers can’t measure the performance of their work or suggest improvements. It makes it harder to prove their value or negotiate higher pay over time.

8. Copy Plagiarism and Idea Theft

In Nigeria’s content market, some email writers complain of their work being copied without credit. Others find out that clients resell their emails without paying for full rights. Protecting intellectual property becomes an uphill battle without strong contracts in place.

9. Creative Burnout

Writing daily emails, especially for demanding e-commerce brands or news platforms, can lead to burnout. When clients expect constant output without breaks or variety, creativity suffers. This affects writing quality and can harm long-term mental health.

10. Lack of Community and Mentorship

Compared to other creative professions in Nigeria, email writers have fewer support networks. There are limited local forums, mentorship programs, or workshops focused solely on email writing. This isolation makes it harder for beginners to learn or improve their craft through peer feedback.

Frequently Asked Questions (FAQs)

What qualifications are needed for email writing jobs in Nigeria?

A degree in English, Communications, Marketing, or a related field is often preferred.

Can I work remotely as an email writer?

Yes, many companies offer remote email writing positions.

How can I improve my email writing skills?

Practice writing regularly, seek feedback, and study successful email campaigns.

What tools are commonly used in email writing jobs?

Tools like Mailchimp, Grammarly, and Google Analytics are widely used.

Is there a demand for email writers in Nigeria?

Yes, with the growth of digital marketing, the demand for skilled email writers is increasing.

Conclusion

Email writing jobs in Nigeria offer diverse opportunities for individuals with strong writing skills and a keen understanding of digital communication.

By leveraging the right platforms, honing your skills, and crafting compelling application letters, you can position yourself for success in this field.

Whether you’re seeking full-time employment or freelance opportunities, the demand for proficient email writers continues to grow, making now an opportune time to embark on this career path.

While email writing in Nigeria offers flexible income and global opportunities, it is not without its hurdles.
From low pay to poor infrastructure, writers face obstacles that test their resilience daily.
Still, with the right tools, strong networks, and client education, these challenges can be overcome.

Email writing is a growing field with huge potential, especially for Nigerians looking to earn locally or remotely.
If you master copywriting, build a great portfolio, and use the right tools, you’ll rise above the noise.
Stay consistent, stay learning, and remember: every great email starts with understanding your reader.

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